Ten years ago, Netflix began producing original content. And it was a smart decision—instead of paying for multi-million dollar licensing deals, Netflix can spend money on itself. It can create movies and shows that it’ll own forever. Now, Netflix has reached the point where 55% of its library is original.
This statistic comes fromWhat’s on Netflix, an excellent website that I regularly check for hidden gems and new movies. What’s on Netflix found that there are currently 6,621 individual movies, shows, and specials on Netflix. A whopping 3,657 of these titles are Netflix Originals. (The numbers are a bit different outside the United States, though.)
For a bit of perspective, consider this; Netflix just celebrated thetenth anniversaryof its first original content. That means Netflix has released an average of 365.7 titles every year. If you took Netflix’s current library and watched a new Original each day, it would take you a full decade to get through the pile.
Netflix’s output is genuinely insane. If you dig through Netflix for a few minutes, you’ll eventually find an Original that piques your interest. You may even find yourself watching international content, such as Korean dramas and Indian cinema—Netflix has successfully introduced these genres to a mostly-unfamiliar audience, at least in the United States.
Netflix responded bycracking downon account sharing and launching a cheaperad-supported subscription. These steps seemto be effective, unfortunately.
Related:Free Streaming Services Might Be Better Than Netflix
Note that Netflix is still quite flexible with its strategy. After the recent Max rebranding, Netflix signed a licensing deal for several shows and moviesfrom HBO Studios(presumably, Netflix got a good price, as Warner Bros Discovery wants the public to understand that HBO is a studio, rather than a service).
