TheMarvel Cinematic Universe’s biggest box office bomb was set up by a few projects, and one of them makes the film’s failure more devastating. Withthe creation of Disney+, Marvel started developing severalMCU TV showsin the Multiverse Saga. That has both positives and negatives for the franchise, as some shows worked, while others struggled due to certain factors.
What can’t be debated is howthe MCU’s TV expansion has changed how Marvel movies work. There have been many characters who debuted on streaming that are now running around in theaters, which can either generate more “homework” for the audience or boost a project. Sadly, the biggest bomb on theMCU’s project slatecould not make the most of its setup.
Ms. Marvel’s Stellar Rotten Tomatoes Score Makes The Marvels' Box Office More Of A Shame
The MCU’s lowest-grossing movie isThe Marvels. While Brie Larson’sCaptain Marvelcrossed the coveted $1 billion mark, the MCU hero’s sequel fell extremely short of that feat.The Marvelsended its box office run with just $199.7 million, according toThe Numbers. WithThe Marvels' reported budgetat a shocking $270 million, Marvel Studios lost a lot on the film.
Thefailure to follow inCaptain Marvel’s footstepsalready madeThe Marvels' box office incredibly disappointing, as did the fact that the movie ended its global run below multiple MCU films that I do not believe to be better than it. However,The Marvels' box office becomes even more devastating when taking into account the show that set it up.
Iman Vellani’s debut as Ms. Marvel is one of the best parts of the Multiverse Saga. That is echoed byMs. Marvel’s 98% Rotten Tomatoes score. The show was vibrant and introduced a needed dose of fun to the MCU’s street-level corner. With Kamala Khan being the glue of the team inThe Marvels, the film’s failure is more disappointing.
Why The Marvels' Box Office Is So Low Despite Ms. Marvel’s Success
WhileMs. Marvelis one of the MCU’s most exciting projects in the Multiverse Saga,The Marvels' failure might have been partly due to the movement the show is a part of. Withso many MCU series being released in such a short time, fans might not have kept up to date with the franchise like they used to.
The Marvels' main trio did include two characters who debuted in series: Ms. Marvel from her solo series and Monica Rambeau fromWandaVision. The “homework” needed to watch the movie might have hurt it. Additionally, the MCU film’s villain was not exactly thrilling, andThe Marvelsdid not release next to Avengers movies, likeCaptain Marvel. As such, theMCUmovie bombed.
The Marvels
Cast
The Marvels follows Carol Danvers, aka Captain Marvel, whose powers entwine with Jersey City super-fan Kamala Khan and S.A.B.E.R. astronaut Captain Monica Rambeau. As unintended consequences destabilize the universe, the trio must collaborate to navigate a new threat linked to a Kree revolutionary and an anomalous wormhole.
Ms. Marvel
Ms. Marvel is an action-superhero TV series set in the Marvel Cinematic Universe. The show follows Iman Vellani, a 16-year-old high school student in New Jersey who is a huge fan of superheroes and has difficulty fitting in at school. When Iman is gifted a mysterious bangle from her grandfather, she discovers it allows her to utilize cosmic energy and construct what she can imagine. Now an accidental superhero, Iman will try to rise to the challenge and make a name for herself as Ms. Marvel.
