This increase followsa similar price rise for grandfathered plansback in January. In short, in order to bring its customers its “best network and services,” it needs to “adjust” the Auto Pay discount. The changes take place starting August 15, 2025, and impact the Play/Do/Get More plans, 5G Start, Go/Beyond/Above Unlimited, 55+ Unlimited, and “New Verizon Plan Unlimited” subscriptions. you’re able to avoid the $5 reduction, however, by updating your subscription tothe company’s newer myPlan scheme, which offers “exclusive savings onsubscriptions for entertainment, shopping and more.”

The full letter, perDroid Life, reads:

We are committed to bringing you our best network and services. Our focus on ongoing innovation enables us to give our customers the best. To ensure we deliver premium experiences and offers, sometimes we need to make adjustments. We want to let you know about an upcoming change to your Auto Pay discount.

Here’s what to expect:

While we continue to offer Auto Pay benefits, your $10/line discount will be reduced to $5/mo. and your bill will increase starting on or after 15-06-2025. However, your current plan price and benefits will remain unchanged. You also have the option of moving to myPlan, where you’ll receive an Auto Pay discount of $10/mo for every line you switch.

myPlan gives you the power of choice. You’ll still get our award-winning 5G network, but now you’re able to choose your Unlimited plan and customize it with a variety of perks—exclusive savings on subscriptions for entertainment, shopping and more. You may be able to save on subscriptions you already enjoy.

You may be eligible for other offers. Visit m.vzw.com/myoffers to learn more.

Thank you for being our customer. We always strive to provide more value for the Verizon services you use and trust every day.

If you have any questions, please take a look at our FAQs.

“I saw that email and was immediately annoyed,” userAshfab1added. “Seems like every few months they’re strong-arming us into paying more for some pretend benefit.”